Earlier this month, the world experienced what CNBC called the “largest IT outage in history.”
The cause was a software glitch with cyber-security company CrowdStrike. The impact was immediate and far-reaching. Air travel came to a halt. Businesses couldn’t sell their goods.
Even scarier, the 911 systems we rely on to handle emergencies failed.
The glitch has now been fixed, and most business and emergency services are back to normal.
But this outage got me thinking: What if the 911 system went down not for a day or two… but for weeks… or indefinitely? Who would protect us? Who would you call for help?
The answer may surprise you. Even better, it could potentially lead you to profits of 500%.
We Don’t Feel Safe Anymore
A generation ago, my parents would say one simple thing when I left the house: “Stay safe.”
But today, I feel less safe than ever. And I’m not alone. According to a 2023 Gallup poll, personal-safety fears are at a three-decade high.
The Gallup poll found that forty percent of Americans don’t feel safe walking alone at night — people like Rachel, for instance. Rachel is twenty-four and works in a big city. Every night, she leaves her office and walks home through city streets. She’s on edge the whole time.
Or how about Wendy? Wendy lives alone, and has a repairman coming to fix her air conditioner. She’ll be alone with this stranger in her home, and has nowhere to turn if things get weird.
Then there’s Steve and Elaine, who are worried about their two young teenagers taking their first airplane trip alone.
These situations might not justify a call to 911. But they certainly cause anxiety and fear.
That’s why the market for private security is soon expected to reach $438 billion — and that’s why a company called Bond was launched.
Introducing: Bond
Bond is the first and only startup offering preventative personal security.
Think of it as your personal-security companion.
Through Bond’s mobile app, you can tap a button to connect with a trained security agent. They’ll stay in contact with you and keep you calm. Assisting them is a technology platform powered by Artificial Intelligence. Notable features include location monitoring, rapid activation of agents or first responders, and threat detection.
Bond offers more than a dozen security-related services. And it’s already used in more than two dozen countries. Let’s see how ordinary people like us could use it.
How Bond Can Help
Let’s revisit the three scenarios mentioned earlier:
- With Bond, Rachel could have a digital agent keep her company during her walk home, and monitor her progress to ensure she arrives safely.
- A Bond agent can stay on the line with Wendy while the repairman is in her home, and alert first-responders in case of an emergency.
- Steve and Elaine can use Bond’s services to ensure, in real-time, that their kids are ok.
Location services and emergency-responder requests are free on Bond’s app. Paid premium services include use of the company’s live agents, real-time tracking, video-monitoring, and requests for a car pick-up or roadside assistance.
Notable Progress
Bond’s service is already resonating with users.
Last year, the company generated more than seven million dollars in revenue. Its notable customers include a top-three smartphone vendor, a top-three credit-card company, and multiple cities and universities.
Its app has a 4.8-star rating from more than 1,000 reviews.
Furthermore, Bond has already raised millions of dollars from professional investors. And its advisory team is stacked with major figures including a former Director of the U.S. Secret Service, a former Deputy Director of the FBI, and a former NYPD Police Commissioner.
Said Mark Sullivan, the former head of the Secret Service, “Bond is a revolutionary personal security solution.”
But is it worth investing in?
Pros and Cons of an Investment
As far as “pros,” we touched on Bond’s early and impressive progress.
Furthermore, its leadership team has a strong track record. Founder & CEO Doron Kempel sold his previous two tech companies for a combined $900 million, including an IT business that was acquired for $650 million, nearly 7x its sales the year before.
If Bond eventually reached just fifty million dollars in sales and was acquired at a similar multiple, that would be a $350 million acquisition. At that level, today’s investors would be sitting on gains of 500%.
Of course, there are “cons” with every opportunity, including this one.
For example, calling 911 is free. Bond’s alternative will be enticing — but since it comes with a real monetary cost, it’s not going to be a real option for everyone.
Finally, this is a capital-intensive business. Bond is essentially running a private-police force. If it can’t grow by using its own profits, or if it has trouble raising funds, its business could stall.
These “cons” help explain why I’m not recommending that you rush out and invest in Bond. Take your time and do your research.
But if you’re intrigued about Bond’s approach to personal security — and its potential to deliver significant profits to its investors — this investment may be worth a look.
Please note: Crowdability has no relationship with any of the startups or investment platforms we write about. We're an independent provider of education and research on startups and alternative investments.
Best Regards,
Editor
Crowdability.com